2 minMarketing strategyWhy consistency is keyMarketing is all about consistency. It’s about showing up and keeping on showing up.
4 minMarketing strategyYear one of COVID-19 – How has business and marketing changed?So COVID-19 happened. We are now in a transition period and this year it will be fascinating to see which trends are here to stay.
1 minBusiness continuityMy new operating normalWe've now been in "COVID times" for six months and I'm establishing my new normal.
2 minMarketing strategyFree webinar video: How to pivot your marketing without throwing out your existing strategyAny fundamental business change has a knock-on effect on how you market yourself. So, how do you flex your marketing and brand strategy?
1 minBusiness continuityMarketing stimulus package still availableBack in April, two Golden-based marketers and I teamed up to offer a discounted stimulus package to businesses. Companies still need it, so
2 minBusiness continuityGolden United Business Assistance WebinarI recently participated in a panel about business continuity hosted by Golden United.
2 minMarketing strategyFree webinar: How to build a marketing plan during COVID-19I held a free teaching session for Jefferson County Business Resource Center to help small businesses approach marketing planning.
2 minSocial mediaNew offer: COVID-19 marketing stimulus package for GoldenFor the duration of this pandemic, three Golden marketing professionals have created a new way to help local businesses.
3 minBusiness continuityThe new normal – marketing and business continuity in a time of CoronavirusThe main concern for firms right now is business continuity. Here are some examples of how companies are pivoting to provide inspiration.